Skip to main content

Back To The Story of My Journey!!!

So here i am in 1997 with a ship that was sinking, taking on water faster than the titanic and now I was the skipper! I owned the freakin boat. It was a scary time, yet it was the jack as well. I knew I could save it, somehow I did, but I had to get the thing to float first.
I now owned a company, a well known brand that was started by 3 guys who used to work for a company called LaTouraine in July of 1928! I felt like I had a responsibility in some strange way to keep the brand and company alive.
Well looking back on it now, I had to be out of my mind! We owed the bank $3.2 million dollars, we owed our suppliers another $2 million plus but I knew in my heart we would survive.
During those days, those long never ending days, I'd sit in my office and try to think of ways to get out from under this huge, suffocating amount of debt we were in. We immediately started implementing realistic projections based on cash flow, sales, trends, opportunities etc...
It barely worked, I mean by the skin of my teeth it worked, but without a penny to spare! We were paying the bank $47,000 per month in interest! And now I was on the hook for the whole darn shooting match. What a time. It was a time full of worry and stress, but for some reason I kept coming back to the fact that no matter how deep we were in it, it was still mine, all mine, and that was strangely exhilarating. There really is no better feeling than to have your entire future in your control, even while the whole damn thing could have spun out at any moment.
But, I worked with the bank, appeased their demands, and kept plowing along. The bank however, was taking up so much of my time that trying to focus on fixing the business almost became an after hours job. I'd spend all day making sure the reports were spot on, and we were not in any kind of default from our extremely lengthy forebearance agreement I was handed after I signed my life away. But the way I looked at it, was very differently than I would look at it now. I was young, a risk taker(obviously) and I knew that if I could just implement a few different strategies, increase our margins and expand our distribution, we might, and I mean might be able to survive.
I spent a lot of nights looking up at the sky and stars and shaking my head, saying to myself, "what the hell did I get myself into"? But as time started to move forward things started to get a little better. Some of the moves I made began to pay dividends, but it seemed every step we took forward, the bank would tighten the noose just a little tighter around my neck. That's why I think banking and commercial lending especially is such a joke! The old adage, when you need them they are never around, and when you don't need them they are throwing money at you. I have to tell you, that is soooo true. Maybe banker's in the commercial lending side of that business should be required to have some sort of experience as a business owner. Now there's a thought huh? Well they don't, they are all a bunch of robots, driven by ratio's and equity valuations and , well you know...
I guess that's one of the main reasons I am a consultant now. I have been in the worst possible positions and gotten out of them. I know what it takes to deal with blockhead banker's and workout departments now. Yeah I learned it the hard way but it was an invaluable experience dealing with these type of problems. But the one thing is, they didn't understand who they were dealing with. I was not going to fold under any circumstances and I would fight until I couldn't fight at all, and so it began. Game ON!!!

Comments

Popular posts from this blog

Entrepreneurs! OK So You Want To Go For It!! The Big Payday!#entrepreneurs#businessadvice#growingmybusiness#goingforit#bigidea

So You Want To Be a Rock n Roll Star? In my last post, I gave you my reasons for not going for the Big Payday! I mean everything is relative for sure, but I am talking about really going for it. Well this post is for those out there that have "The Big Idea", and want to go for the huge payday that accompanies substantially growing your business. How do you get there? Well it really isn't rocket science to tell you the truth. It just means you have to embrace change, which is easier said than done, especially if you are the founder/sole owner/visionary, like so many entrepreneurs are. Here is how you get to say!! Show me The Money!! Here are some of the steps you must go through to get you to that next level. - Due Diligence So you might be at a plateau, but you know in your heart that this could be or should be a mass market product or service. You must take the business and compartmentalize every aspect. What you're doing. How you're doing i...

The Coffee Roasting Process and Its Effects On The Products You Drink!

By Joe Leary/Principal/Lead Source Digital Marketer's & KYC Consulting on LinkedIn Today I would like to explain just how much the roasting process effects the coffee we consume on a daily basis. I sincerely hope you find this article enjoyable, interesting and informative. I am going to attempt to explain the 4 major roasting processes and what it does and doesn't do to the world's second most popularly traded commodity. Before I get started, there is something you need to know about coffee. When coffee is roasted it goes through a process, within that process the beans are altered by temperature and generally gas, LNG, electricity and even wood. During this process the beans reach levels within that process that makes the beans, "crack". Depending on how light or dark they are being roasting they "crack either once or twice. This alters the flavor profile tremendously, so please keep that in mind while reading this article. I have included some...

How To Successfully Run A Commodity Based Business#commoditybusiness#freebusinessadvice

How To Successfully Run A Commodity Based Business     I have over 26 years of experience in a commodity based business. As a matter of fact, it wasn't just commodities, it was the number 2 traded commodity on the planet, coffee. Although I will be referring to coffee in this article, this information will translate into any commodity based business. One thing I do want to point out, that perhaps many haven't considered. Almost every business, if not every single business is affected in some way by commodities. Whether it is a meat packer buying boxes(by the way beef is a commodity), or a bakery packaging mini muffins in portion controlled lots. Yes, board to make boxes is a commodity, and many of the packaging materials a manufacturing facility uses is petroleum based. I could go on and on, but I just wanted to point out that understanding commodities and how to manage and minimize your exposure to wild price swings is an extremely important skill. So I'd lik...