Skip to main content

One Man's Life journey in the Coffee Industry and Life

So 2 guys walk into a bar at closing on a very busy saturday night. They get to the bar at the very same time and try to order a pint of beer at the very same time, from the same bartender. So the bartender informs them that his taps are almost empty, but he thinks he can get one more good pint off the final tap that is working. The two men look at each other and start to reason with each other and to the bartender why they are worthy of that last pint. The tall man says, hey you know, I have nothing but I have been working all week and saving up to afford this one pint of beer. I have been looking forward to it for a whole week, and the smaller man says, Oh, I hear you, but I have 3 little kids at home and I finally got out of the house, and I just want to enjoy this one pint of ice cold beer, and to enjoy my silence and solitude. Well the tall man with all his compassion says to the smaller man, hey then, let me buy you the beer with my money and we will share it.  Well by now with all the conversing the bell rings, the bartender informs both men the place is closing it is last call. So the tall man says to the father of three, hey I'll buy the beer, sneak out the door, go over to that park across the street and split it. The man agrees and leaves the bar and stands on the sidewalk waiting for the tall man. The tall man smiles, orders the pint, drinks it and walks out the back door. Never to see the other guy again. The other guy waited over a half an hour before he figured it out. Who's right? Think about it, is the tall guy a jerk or was he just doing the other guy a favor? What's the answer?
Well that is kind of where I was in 1994. I had a very important position in a family run business, where there was a lot of family bologna going on. We had a great plan, but not enough talent to really pull it all off. I mean I asked for more skilled people who could have brought us to a new level, but it was not to be. It was up to me, and that had its own limitations. Sometimes the boundaries are very ambiguous, and some times they are so right down the line there is no wiggle room. These are some of the constraints dealing with someone in complete control!
I can't tell you how many times I heard, "you give people enough rope they are going to hang themselves"!! Well that makes a lot of sense. How about you give people the tools to succeed and they will prosper??? I don't don't know but sometimes there was great pleasure when people failed at my company, and I never understood it, I took it personally, the owner didn't. He'd say, "hey you have to be a realist, most people end up disappointing you". Well yeah if you don't tell them what the common goal is and that everyone is here for one reason! But hey, I was learning and forming my opinions on the run. This guy owned the business, and he signed my paycheck. It just didn't make me feel very confident of the long term possibilities. I was torn but still a good soldier. I still can't explain it. I didn't agree with the ideologies, but I also thought I could smooth over a jaded human being, who by the way, built a very successful business, long before I got there. It is the chicken or the egg. But either the chicken needed to die or the egg had to break. What a journey, so far.

Popular posts from this blog

The Art Of Creating A Great Coffee Blend

THE ART OF CREATING A GREAT COFFEE BLEND!This is pretty much where the rubber meets the road, in the coffee industry. Coffee blends make up the vast majority of successful products within this industry. Single Origins and Estate Coffees are wonderful, but, coffee blends are generally the mainstay of most consumers purchases. There are several reasons for that.
Today I want to explain and explore how you would go about finding the right coffee blend for you and, what goes into the process of roasting and blending coffee and the underlying reasons. I hope you find this enjoyable and entertaining. After all it really is the "Art" side of the coffee industry. It is also the down and dirty business side of the industry. Let's take a closer look at what goes into this process.




Most of you know that coffee is an agricultural product. With any product that is cultivated and grown, there are natural cycles that occur. Coffee is no different. Coffee is grown in very specific areas of…

The Coffee Roasting Process and Its Effects On The Products You Drink!

By Joe Leary/Principal/Lead Source Digital Marketer's & KYC Consulting on LinkedIn

Today I would like to explain just how much the roasting process effects the coffee we consume on a daily basis. I sincerely hope you find this article enjoyable, interesting and informative.

I am going to attempt to explain the 4 major roasting processes and what it does and doesn't do to the world's second most popularly traded commodity. Before I get started, there is something you need to know about coffee. When coffee is roasted it goes through a process, within that process the beans are altered by temperature and generally gas, LNG, electricity and even wood.

During this process the beans reach levels within that process that makes the beans, "crack". Depending on how light or dark they are being roasting they "crack either once or twice. This alters the flavor profile tremendously, so please keep that in mind while reading this article.

I have included some pictures, t…

Has The Coffee Roasting Business In The U.S. Taken Its Last J.A.B.?#coffee#coffeebusinessnews

Has The Coffee Roasting Business In The U.S. Taken Its Last J.A.B.?
Unless you have been hiding in an unmarked oil well over the past few months, you already must have realized there has been a significant change in the coffee roasting industry. The $40 billion U.S. market has another bully on the block and watch out Nestle, these gentleman are playing for all the marbles.#entrepreneurship

Coffee beans, which is the second largest traded commodity in the world is apparently a target of one of the richest families in Europe. The Reimann family has not so quietly, been actively targeting U.S roasters and using a “price is not an issue" formula!



The cash is there, and they are clearly not afraid to be buying based on future earnings projections. This isn't a strange occurrence for J.A.B., they purchased D.E. Master Blenders, Douwe Egbert for a cool $10 billion. Many analysts refer to this transaction as, "a pure play coffee company".

Their coffee portfolio no…