One Man's Journey in The Coffee Industry and Life is a blog about the experiences I have gained through becoming a business owner, entrepreneur. It is meant to give real world business advice, tips on maintaining and growing a business and the life lessons learned along the way. Always original quality content, on business advice,small business, startups and more. One Man's Journey in The Coffee Industry and Life.
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Clarification on the 3rd Blend of Coffee!!!!
Hey ,one more thing!! The 3rd blend is going to be called "The Cowboy Blend", I had my tongue in my cheek a little too deep on that one. Thank you, just had to clarify that. 4 bag Gift set for $52.95! Now I have to figure out how people can order, pretty funny actually. Talk about putting the cart before the horse! We'll figure it out in the next few days because we will be roasting our first batches of this by Friday!! Thanks for your time and appreciate you following the blog.
JavaJoe's Specialty Coffee LTD
Has The Coffee Roasting Business In The U.S. Taken Its Last J.A.B.? Unless you have been
hiding in an unmarked oil well over the past few months, you already
must have realized there has been a significant change in the coffee
roasting industry. The $40 billion U.S. market has another bully on the
block and watch out Nestle, these gentleman are playing for all the
Coffee beans, which is
the second largest traded commodity in the world is apparently a target
of one of the richest families in Europe. The Reimann family has not so
quietly, been actively targeting U.S roasters and using a “price is not an issue" formula!
cash is there, and they are clearly not afraid to be buying based on
future earnings projections. This isn't a strange occurrence for J.A.B.,
they purchased D.E. Master Blenders, Douwe Egbert for a cool $10
billion. Many analysts refer to this transaction as, "a pure play coffee
By Joe Leary/Principal/Lead Source Digital Marketer's & KYC Consulting on LinkedIn
Today I would like to explain just how much the roasting process effects the coffee we consume on a daily basis. I sincerely hope you find this article enjoyable, interesting and informative.
I am going to attempt to explain the 4 major roasting processes and what it does and doesn't do to the world's second most popularly traded commodity. Before I get started, there is something you need to know about coffee. When coffee is roasted it goes through a process, within that process the beans are altered by temperature and generally gas, LNG, electricity and even wood.
During this process the beans reach levels within that process that makes the beans, "crack". Depending on how light or dark they are being roasting they "crack either once or twice. This alters the flavor profile tremendously, so please keep that in mind while reading this article.
THE ART OF CREATING A GREAT COFFEE BLEND!This is pretty much where the rubber meets the road, in the coffee industry. Coffee blends make up the vast majority of successful products within this industry. Single Origins and Estate Coffees are wonderful, but, coffee blends are generally the mainstay of most consumers purchases. There are several reasons for that. Today I want to explain and explore how you would go about finding the right coffee blend for you and, what goes into the process of roasting and blending coffee and the underlying reasons. I hope you find this enjoyable and entertaining. After all it really is the "Art" side of the coffee industry. It is also the down and dirty business side of the industry. Let's take a closer look at what goes into this process.
Most of you know that coffee is an agricultural product. With any product that is cultivated and grown, there are natural cycles that occur. Coffee is no different. Coffee is grown in very specific areas of…